playing with design since 2010.
building design teams since 2014.
Some non-design peers tend to rush on a solution rather than taking the time to assess the problems & oppotunities. It’s natural and even some Design teams will be incline to do it.
But this is a short term vision that can miss the target and results in a loss of time, ressources, and even, motivation.
This is why it’s important to have processes that are clear and accessible to everyone.
There are a lot of them already available. What is important is to adopt one and adapt it to the context of your company.
This will help designers, product people, and stakeholders by becoming more problem-centric and help them to tackle more complex challenges & achieve long-lasting changes.
This will create an engagement model and ensure that design & product are involved in the right things at the right time.
It will allow design to become a team work and to establish it in the company (ensure everyone understands how it work and how to contribute).
And finaly this will mature your delivery process. It will be easier to guarantee the clarity in your framework’s best practices, consolidate them, and also try new ones.